Sassoun by Raffi Kojian is a free Armenian display font with tall, open forms and a distinctly linear drawing style. Rounded arches meet abrupt hooks and squared turns, producing lettering that feels both fluid and architectural.
Packaging is a convincing setting for its broad silhouettes, especially on products connected with Armenian food or culture. It also suits festival posters, museum graphics, and cultural event signage. In publishing, the unusual proportions can give book covers and feature openers a strong regional reference without relying on decorative illustration.